Cookie Policy

1. What Are Cookies?

1.1 Definition

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

1.2 How Cookies Work

When you visit our website, our servers send a cookie to your browser. Your browser stores this cookie on your device. The next time you visit, your browser sends the cookie back to our servers, allowing us to recognize you and remember your preferences.

1.3 Types of Storage

In addition to cookies, we may also use:

• Local Storage: Data stored in your browser that persists even after you close the browser
• Session Storage: Data stored temporarily and cleared when you close the browser tab
• Pixel Tags: Small images embedded in web pages that track user behavior
• Web Beacons: Similar to pixel tags, used to track email opens and clicks

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be switched off in our systems. They include:

• Authentication cookies that keep you logged in during your session
• Security cookies that protect against fraudulent activity
• Session management cookies that maintain your browsing session
• CSRF (Cross-Site Request Forgery) protection tokens
• Load balancing cookies that distribute traffic across servers
• Cookie consent preferences

2.2 Functional Cookies

These cookies enable enhanced functionality and personalization:

• User preference settings (language, currency, location)
• Recently viewed services and packages
• Saved addresses and delivery preferences
• Shopping cart contents
• Favorite services and wishlists
• Form auto-fill information

2.3 Analytics Cookies

We use analytics cookies to understand how visitors interact with our website:

• Page view statistics and traffic sources
• Time spent on each page
• Navigation paths through the website
• Service popularity and booking patterns
• Conversion rate tracking
• Error and performance monitoring
• A/B testing for website improvements

2.4 Marketing Cookies

These cookies are used to deliver relevant advertisements:

• Tracking which ads you have seen
• Measuring ad effectiveness
• Retargeting based on your browsing history
• Interest-based advertising
• Social media integration

3. Cookie Duration

3.1 Session Cookies

These temporary cookies are deleted when you close your browser. They are used for:

• Maintaining your login session
• Keeping items in your shopping cart
• Remembering form inputs during checkout

3.2 Persistent Cookies

These cookies remain on your device for a set period or until you delete them:

• Remember me functionality: Up to 30 days
• User preferences: Up to 1 year
• Analytics cookies: Up to 2 years
• Marketing cookies: Up to 90 days

4. Third-Party Cookies

4.1 Payment Processors

Our payment partners may set cookies for secure transaction processing:

• Razorpay: Payment processing and fraud prevention
• PayU: Transaction security and verification
• Paytm: Wallet integration and payment tracking

4.2 Analytics Providers

We use third-party analytics services:

• Google Analytics: Website traffic analysis and user behavior
• Mixpanel: User engagement and conversion tracking
• Hotjar: Heatmaps and session recordings

4.3 Social Media Platforms

Social media plugins may set cookies when you interact with them:

• Facebook: Like buttons and sharing functionality
• Instagram: Embedded content and sharing
• Twitter: Tweet buttons and embedded tweets
• WhatsApp: Share buttons

4.4 Advertising Networks

We may work with advertising partners:

• Google Ads: Display advertising and remarketing
• Facebook Ads: Targeted advertising and conversion tracking
• Other ad networks for promotional campaigns

5. Managing Cookies

5.1 Browser Settings

You can control cookies through your browser settings:

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Cookies and site permissions → Cookies and site data

5.2 Cookie Preferences

On our website, you can manage your cookie preferences by:

• Clicking the cookie settings link in the footer
• Adjusting preferences in your account settings
• Using the cookie consent banner when you first visit

5.3 Opt-Out Options

You can opt out of specific tracking:

• Google Analytics: Install the Google Analytics Opt-out Browser Add-on
• Facebook: Adjust ad preferences in your Facebook settings
• Interest-based ads: Visit www.aboutads.info/choices
• Do Not Track: Enable DNT in your browser settings

5.4 Mobile Devices

On mobile devices, you can manage tracking through:

• iOS: Settings → Privacy → Tracking
• Android: Settings → Privacy → Ads
• App-specific settings within the Sylonow app

6. Impact of Disabling Cookies

If you choose to disable cookies, please be aware that:

• Some features of our website may not function properly
• You may need to log in each time you visit
• Your preferences will not be saved
• Shopping cart contents may not persist
• Personalized recommendations will not be available
• Some payment methods may not work correctly

7. Cookies and Privacy

7.1 Data Collection

Cookies may collect the following types of data:

• IP address and approximate location
• Browser type and version
• Device type and operating system
• Pages visited and time spent
• Referral sources
• Click patterns and interactions

7.2 Data Protection

We protect cookie data by:

• Using secure (HTTPS) connections
• Encrypting sensitive cookie data
• Limiting access to cookie data
• Regularly reviewing third-party cookie usage

7.3 Your Rights

Under applicable privacy laws, you have the right to access, correct, or delete data collected through cookies. Please refer to our Privacy Policy for more information about your rights.

8. Contact Us

For any questions about our cookie policy or to exercise your rights:

Email: privacy@sylonow.com

Subject Line: Cookie Policy Inquiry

Company Name: Sylonow

Launch Date: July 2025

Headquarters: Bengaluru, Karnataka, India

Founders: Sangamesh, Srikanth & Gagan

Industry: Celebration & Surprise Services

Business Model: B2C & B2B – Platform-based

Service Areas: Now serving in Bengaluru, and coming soon to other cities across India

9. Updates to This Policy

We may update this Cookie Policy from time to time. When we make changes:

• We will update the "Last Updated" date at the top of this page
• Significant changes will be communicated through our website or email
• Your continued use of our services constitutes acceptance of the updated policy
• We encourage you to review this policy periodically